{"id":726,"date":"2026-07-11T13:33:51","date_gmt":"2026-07-11T13:33:51","guid":{"rendered":"https:\/\/alcana.fr\/?page_id=726"},"modified":"2026-10-09T18:03:56","modified_gmt":"2026-10-09T16:03:56","slug":"politique-de-confidentialite","status":"publish","type":"page","link":"https:\/\/alcana.fr\/en\/politique-de-confidentialite\/","title":{"rendered":"Politique de confidentialit\u00e9"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Last updated: October 2026<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>English translation provided for information only. In the event of any discrepancy, the French version prevails.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Data controller<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The personal data collected on alcana.fr is processed by <strong>Yacine Hachemi<\/strong>, sole trader operating under the trade name Alcana \u2014 47 rue Vivienne, 75002 Paris, France \u2014 contact@alcana.fr.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Data collected and purposes<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Orders<\/strong> (surname, first name, delivery and billing addresses, email, telephone, purchase history): processing necessary for the performance of the sales contract \u2014 preparing, shipping and tracking orders, invoicing, customer service.<\/li>\n\n\n\n<li><strong>Customer account<\/strong> (login details, history): performance of the contract; the account can be deleted at any time on request.<\/li>\n\n\n\n<li><strong>Newsletter<\/strong> (email): explicit consent (tick box). You can unsubscribe at any time via the link in every email.<\/li>\n\n\n\n<li><strong>Suggestions<\/strong> (name, message): legitimate interest, in order to review the ideas sent from the Suggestions page.<\/li>\n\n\n\n<li><strong>Payment<\/strong>: bank details are collected and processed exclusively by our secure payment providers; Alcana never has access to them.<\/li>\n\n\n\n<li><strong>Audience measurement<\/strong> (pages viewed, where the visit came from, device type, approximate city, purchases): your consent, collected through the cookie banner. Without your consent, nothing is measured.<\/li>\n\n\n\n<li><strong>Site security<\/strong>: legitimate interest (fraud prevention).<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Recipients of the data<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The data is intended for Alcana and, solely for the purpose of fulfilling orders, for its processors: the host (o2switch, France), payment providers (transaction processing), carriers and shipping providers (parcel delivery), and an email tool (newsletter). No data is sold or rented to third parties.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you accept audience measurement, the browsing data described above is also passed to Google Ireland Limited, which provides Google Analytics. It may be transferred to the United States, to Google LLC, which participates in the EU\u2013US Data Privacy Framework. According to Google, Google Analytics does not log visitors\u2019 IP addresses.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Retention periods<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Order data and accounting records: 10 years (legal accounting obligation).<\/li>\n\n\n\n<li>Customer data for commercial purposes: 3 years after the last contact.<\/li>\n\n\n\n<li>Customer account: until you ask for it to be deleted.<\/li>\n\n\n\n<li>Newsletter: until you unsubscribe.<\/li>\n\n\n\n<li>Suggestion messages: 12 months at most.<\/li>\n\n\n\n<li>Audience measurement: 14 months at most for the detailed statistics kept by Google Analytics; the corresponding cookies expire after 13 months.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Recent purchases shown on the site<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To show what our customers choose, a small window presents some recent purchases, visible to all visitors to the site: the perfume, its size, the delivery city and the time since the purchase. For example: \u201cA customer from Lyon chose Sirius \u00b7 50 ml, 20 min ago\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your first name only appears if you agreed to it by ticking the box provided when ordering. This box is never ticked by default. This display is based on your consent (Article 6(1)(a) of the GDPR), and you can withdraw it at any time by writing to <strong>contact@alcana.fr<\/strong>, with no consequence for your order.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Without this consent, only the city appears. This display is based on our legitimate interest in presenting the shop\u2019s activity (Article 6(1)(f) of the GDPR), and you can object to it by writing to the same address. Your surname, address, email and order number are never shown. A purchase stops being shown no later than 30 days after the order.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Your rights<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In accordance with the General Data Protection Regulation (GDPR) and the French Data Protection Act (loi Informatique et Libert\u00e9s), you have the right to access, rectify and erase your data, to restrict its processing, to object to it and to data portability. To exercise these rights, write to <strong>contact@alcana.fr<\/strong>; you will receive a reply within one month. You can also lodge a complaint with the CNIL, the French data protection authority (www.cnil.fr).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cookies<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A cookie is a small file placed on your device when you visit the site. Some are essential for the shop to work and are exempt from consent; the others are only placed after your consent, collected through the banner shown on your first visit. Refusing has no consequence for your browsing or your order.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Strictly necessary cookies<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">They allow the site to work and cannot be disabled. They are used neither for advertising nor for profiling.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>Cookie<\/th><th>Set by<\/th><th>Purpose<\/th><th>Duration<\/th><\/tr><\/thead><tbody><tr><td>woocommerce_cart_hash, woocommerce_items_in_cart<\/td><td>alcana.fr<\/td><td>Remember the contents of your cart<\/td><td>Browsing session<\/td><\/tr><tr><td>wp_woocommerce_session_*<\/td><td>alcana.fr<\/td><td>Link your cart and your order to your visit<\/td><td>2 days<\/td><\/tr><tr><td>fkcart_cart_qty, fkcart_cart_total<\/td><td>alcana.fr<\/td><td>Display the side cart and its total<\/td><td>Browsing session<\/td><\/tr><tr><td>alcana_cookies, alcana_cookies_on<\/td><td>alcana.fr<\/td><td>Remember your cookie choice, so that you are not asked again on every page<\/td><td>6 months<\/td><\/tr><tr><td>wordpress_logged_in_*, wp-settings-*<\/td><td>alcana.fr<\/td><td>Keep you logged in to your customer account<\/td><td>From the session to 1 year<\/td><\/tr><tr><td>__stripe_mid<\/td><td>Stripe<\/td><td>Payment fraud prevention. Only set when you open the cart or checkout, never on reading pages.<\/td><td>1 year<\/td><\/tr><tr><td>__stripe_sid<\/td><td>Stripe<\/td><td>Same purpose, for the duration of a payment session<\/td><td>30 minutes<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Cookies subject to your consent<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Visit sources and advertising.<\/strong> If you accept, eight cookies named <em>sbjs_*<\/em>, set by alcana.fr, remember how you arrived \u2014 search engine, social network, direct link, campaign \u2014 in order to link any order to its source. They expire when you close your browser. No advertising pixel, from Meta, Google Ads or anyone else, is installed on the site to date.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Audience measurement.<\/strong> If you accept, Alcana uses Google Analytics to count visits, see which pages and perfumes are viewed, and track the sales made on the site. Two cookies are then set. Without your consent, Google\u2019s script is not loaded at all.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>Cookie<\/th><th>Set by<\/th><th>Purpose<\/th><th>Duration<\/th><\/tr><\/thead><tbody><tr><td>_ga<\/td><td>Google Analytics<\/td><td>Tell visitors apart using a random identifier, in order to count visits<\/td><td>13 months<\/td><\/tr><tr><td>_ga_FYTLXFDDFH<\/td><td>Google Analytics<\/td><td>Remember the state of your current visit<\/td><td>13 months<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Changing or withdrawing your choice<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You can change your mind at any time, as easily as you gave your consent: <a href=\"#cookies\">open the preferences panel<\/a>, or click \u201cManage my cookies\u201d at the bottom left of any page. Your choice is kept for six months, after which you will be asked again. Your browser settings also let you block or delete cookies, though this may affect how the cart works.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No cookie subject to consent is set before you click, and the lifetime of measurement and advertising cookies will never exceed thirteen months.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Security<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Exchanges with the site are encrypted (HTTPS\/SSL). Alcana implements appropriate technical and organisational measures to protect your data against loss, unauthorised access or disclosure.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last updated: October 2026 English translation provided for information only. In the event of any discrepancy, the French version prevails. Data controller The personal data collected on alcana.fr is processed by Yacine Hachemi , sole trader operating under the trade name Alcana \u2014 47 rue Vivienne, 75002 Paris, France \u2014 contact@alcana.fr. Data collected and purposes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","_alcana_en_contenu":"<!-- wp:paragraph -->\n<p><em>Last updated: October 2026<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><em>English translation provided for information only. In the event of any discrepancy, the French version prevails.<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Data controller<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>The personal data collected on alcana.fr is processed by <strong>Yacine Hachemi<\/strong>, sole trader operating under the trade name Alcana \u2014 47 rue Vivienne, 75002 Paris, France \u2014 contact@alcana.fr.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Data collected and purposes<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:list -->\n<ul class=\"wp-block-list\"><!-- wp:list-item -->\n<li><strong>Orders<\/strong> (surname, first name, delivery and billing addresses, email, telephone, purchase history): processing necessary for the performance of the sales contract \u2014 preparing, shipping and tracking orders, invoicing, customer service.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><strong>Customer account<\/strong> (login details, history): performance of the contract; the account can be deleted at any time on request.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><strong>Newsletter<\/strong> (email): explicit consent (tick box). You can unsubscribe at any time via the link in every email.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><strong>Suggestions<\/strong> (name, message): legitimate interest, in order to review the ideas sent from the Suggestions page.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><strong>Payment<\/strong>: bank details are collected and processed exclusively by our secure payment providers; Alcana never has access to them.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><strong>Audience measurement<\/strong> (pages viewed, where the visit came from, device type, approximate city, purchases): your consent, collected through the cookie banner. Without your consent, nothing is measured.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li><strong>Site security<\/strong>: legitimate interest (fraud prevention).<\/li>\n<!-- \/wp:list-item --><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Recipients of the data<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>The data is intended for Alcana and, solely for the purpose of fulfilling orders, for its processors: the host (o2switch, France), payment providers (transaction processing), carriers and shipping providers (parcel delivery), and an email tool (newsletter). No data is sold or rented to third parties.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>If you accept audience measurement, the browsing data described above is also passed to Google Ireland Limited, which provides Google Analytics. It may be transferred to the United States, to Google LLC, which participates in the EU\u2013US Data Privacy Framework. According to Google, Google Analytics does not log visitors\u2019 IP addresses.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Retention periods<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:list -->\n<ul class=\"wp-block-list\"><!-- wp:list-item -->\n<li>Order data and accounting records: 10 years (legal accounting obligation).<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Customer data for commercial purposes: 3 years after the last contact.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Customer account: until you ask for it to be deleted.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Newsletter: until you unsubscribe.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Suggestion messages: 12 months at most.<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Audience measurement: 14 months at most for the detailed statistics kept by Google Analytics; the corresponding cookies expire after 13 months.<\/li>\n<!-- \/wp:list-item --><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Recent purchases shown on the site<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>To show what our customers choose, a small window presents some recent purchases, visible to all visitors to the site: the perfume, its size, the delivery city and the time since the purchase. For example: \u201cA customer from Lyon chose Sirius \u00b7 50 ml, 20 min ago\u201d.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Your first name only appears if you agreed to it by ticking the box provided when ordering. This box is never ticked by default. This display is based on your consent (Article 6(1)(a) of the GDPR), and you can withdraw it at any time by writing to <strong>contact@alcana.fr<\/strong>, with no consequence for your order.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Without this consent, only the city appears. This display is based on our legitimate interest in presenting the shop\u2019s activity (Article 6(1)(f) of the GDPR), and you can object to it by writing to the same address. Your surname, address, email and order number are never shown. A purchase stops being shown no later than 30 days after the order.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Your rights<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>In accordance with the General Data Protection Regulation (GDPR) and the French Data Protection Act (loi Informatique et Libert\u00e9s), you have the right to access, rectify and erase your data, to restrict its processing, to object to it and to data portability. To exercise these rights, write to <strong>contact@alcana.fr<\/strong>; you will receive a reply within one month. You can also lodge a complaint with the CNIL, the French data protection authority (www.cnil.fr).<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Cookies<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>A cookie is a small file placed on your device when you visit the site. Some are essential for the shop to work and are exempt from consent; the others are only placed after your consent, collected through the banner shown on your first visit. Refusing has no consequence for your browsing or your order.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\">Strictly necessary cookies<\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>They allow the site to work and cannot be disabled. They are used neither for advertising nor for profiling.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:table {\"hasFixedLayout\":false} -->\n<figure class=\"wp-block-table\"><table><thead><tr><th>Cookie<\/th><th>Set by<\/th><th>Purpose<\/th><th>Duration<\/th><\/tr><\/thead><tbody><tr><td>woocommerce_cart_hash, woocommerce_items_in_cart<\/td><td>alcana.fr<\/td><td>Remember the contents of your cart<\/td><td>Browsing session<\/td><\/tr><tr><td>wp_woocommerce_session_*<\/td><td>alcana.fr<\/td><td>Link your cart and your order to your visit<\/td><td>2 days<\/td><\/tr><tr><td>fkcart_cart_qty, fkcart_cart_total<\/td><td>alcana.fr<\/td><td>Display the side cart and its total<\/td><td>Browsing session<\/td><\/tr><tr><td>alcana_cookies, alcana_cookies_on<\/td><td>alcana.fr<\/td><td>Remember your cookie choice, so that you are not asked again on every page<\/td><td>6 months<\/td><\/tr><tr><td>wordpress_logged_in_*, wp-settings-*<\/td><td>alcana.fr<\/td><td>Keep you logged in to your customer account<\/td><td>From the session to 1 year<\/td><\/tr><tr><td>__stripe_mid<\/td><td>Stripe<\/td><td>Payment fraud prevention. Only set when you open the cart or checkout, never on reading pages.<\/td><td>1 year<\/td><\/tr><tr><td>__stripe_sid<\/td><td>Stripe<\/td><td>Same purpose, for the duration of a payment session<\/td><td>30 minutes<\/td><\/tr><\/tbody><\/table><\/figure>\n<!-- \/wp:table -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\">Cookies subject to your consent<\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p><strong>Visit sources and advertising.<\/strong> If you accept, eight cookies named <em>sbjs_*<\/em>, set by alcana.fr, remember how you arrived \u2014 search engine, social network, direct link, campaign \u2014 in order to link any order to its source. They expire when you close your browser. No advertising pixel, from Meta, Google Ads or anyone else, is installed on the site to date.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Audience measurement.<\/strong> If you accept, Alcana uses Google Analytics to count visits, see which pages and perfumes are viewed, and track the sales made on the site. Two cookies are then set. Without your consent, Google\u2019s script is not loaded at all.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:table {\"hasFixedLayout\":false} -->\n<figure class=\"wp-block-table\"><table><thead><tr><th>Cookie<\/th><th>Set by<\/th><th>Purpose<\/th><th>Duration<\/th><\/tr><\/thead><tbody><tr><td>_ga<\/td><td>Google Analytics<\/td><td>Tell visitors apart using a random identifier, in order to count visits<\/td><td>13 months<\/td><\/tr><tr><td>_ga_FYTLXFDDFH<\/td><td>Google Analytics<\/td><td>Remember the state of your current visit<\/td><td>13 months<\/td><\/tr><\/tbody><\/table><\/figure>\n<!-- \/wp:table -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\">Changing or withdrawing your choice<\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>You can change your mind at any time, as easily as you gave your consent: <a href=\"#cookies\">open the preferences panel<\/a>, or click \u201cManage my cookies\u201d at the bottom left of any page. Your choice is kept for six months, after which you will be asked again. Your browser settings also let you block or delete cookies, though this may affect how the cart works.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>No cookie subject to consent is set before you click, and the lifetime of measurement and advertising cookies will never exceed thirteen months.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Security<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Exchanges with the site are encrypted (HTTPS\/SSL). Alcana implements appropriate technical and organisational measures to protect your data against loss, unauthorised access or disclosure.<\/p>\n<!-- \/wp:paragraph -->","footnotes":""},"class_list":["post-726","page","type-page","status-publish","hentry"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"alcana-card":false,"alcana-hero":false,"woocommerce_thumbnail":false,"woocommerce_single":false,"woocommerce_gallery_thumbnail":false},"uagb_author_info":{"display_name":"Fauche","author_link":"https:\/\/alcana.fr\/en\/author\/fauche\/"},"uagb_comment_info":0,"uagb_excerpt":"Last updated: October 2026 English translation provided for information only. In the event of any discrepancy, the French version prevails. Data controller The personal data collected on alcana.fr is processed by Yacine Hachemi , sole trader operating under the trade name Alcana \u2014 47 rue Vivienne, 75002 Paris, France \u2014 contact@alcana.fr. Data collected and purposes&hellip;","_links":{"self":[{"href":"https:\/\/alcana.fr\/en\/wp-json\/wp\/v2\/pages\/726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alcana.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/alcana.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/alcana.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alcana.fr\/en\/wp-json\/wp\/v2\/comments?post=726"}],"version-history":[{"count":6,"href":"https:\/\/alcana.fr\/en\/wp-json\/wp\/v2\/pages\/726\/revisions"}],"predecessor-version":[{"id":1236,"href":"https:\/\/alcana.fr\/en\/wp-json\/wp\/v2\/pages\/726\/revisions\/1236"}],"wp:attachment":[{"href":"https:\/\/alcana.fr\/en\/wp-json\/wp\/v2\/media?parent=726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}